Monga choyimira zakudya zachikhalidwe zaku Japan, sushi yakula kuchoka pa chakudya chokoma cha m'deralo kupita ku chakudya chapadziko lonse lapansi. Kukula kwa msika wake, kapangidwe kake ka m'deralo, komanso momwe zinthu zilili zatsopano zikuwonetsa makhalidwe ofunikira awa:
Ⅰ. Kukula kwa msika wapadziko lonse lapansi ndi kukula kwake
1. Kukula kwa msika
Kukula kwa msika wa malo odyera ndi ma kioski padziko lonse lapansi kwafika pa US$14.4 biliyoni mu 2024 ndipo akuyembekezeka kukwera kufika pa US$25 biliyoni mu 2035, ndi kuchuluka kwa pachaka kwa CAGR (CAGR) kwa 5.15%. Mu gawo la msika, mautumiki odyera mkati ndi omwe akuchulukirachulukira (omwe ali ndi mtengo wa US$5.2 biliyoni mu 2024), koma kutenga ndi kutumiza zinthu ndizomwe zikukula mwachangu kwambiri, zomwe zikuyembekezeka kufika pa US$7.9 biliyoni ndi US$7.8 biliyoni mu 2035, motsatana, zomwe zikuwonetsa kufunikira kwa zinthu zosavuta.
2. Zoyambitsa kukula
Zakudya Zathanzi: 45% ya ogula padziko lonse lapansi amasankha zakudya zopatsa thanzi, ndipo sushi yakhala chisankho choyamba chifukwa cha kuchuluka kwa ma calories ochepa komanso mafuta ochulukirapo a omega-3 acids. Kukula kwa mtundu wa Fast Food Casual (QSR): Malo ogulitsira Sushi ndi ntchito zotengera zakudya zimathandizira kukula. QSR ikuyembekezeka kukula ndi 8% pachaka m'zaka zisanu zikubwerazi. Mwachitsanzo, Poke Bar ndi Sushi Train ku United States zimaphimba anthu okhala m'mizinda kudzera mu ma kiosks odzipangira okha. Kugwirizana kwa mayiko ndi kuphatikiza chikhalidwe: Zakudya zaku Japan ndizodziwika padziko lonse lapansi, kudya sushi ku Brazil, United Kingdom ndi mayiko ena kwawonjezeka kwambiri, ndipo makampani monga Nobu akulimbikitsa kufalikira kwa akatswiri apamwamba padziko lonse lapansi.
Ⅱ. Kapangidwe ka msika wa m'madera
1. North America (msika waukulu kwambiri)
Yowerengedwa pa US$5.2 biliyoni mu 2024 ndipo ikuyembekezeka kukhala US$9.2 biliyoni mu 2035, ndi kukula kwa pachaka kwa 7%. Yolamulidwa ndi United States: Mizinda monga New York ndi Los Angeles ili ndi sushi yapamwamba kwambiri ya Omakase komanso yotsika mtengo, ndipo kutchuka kwa malo odyera zakudya zotengera chakudya kwawonjezeka. Mavuto: Unyolo wopereka chakudya umadalira nsomba zochokera kunja, ndipo mitengo imasinthasintha kwambiri.
2. Ulaya
Mulingo wake ndi US$3.6 biliyoni mu 2024 ndipo akuyembekezeka kukhala US$6.5 biliyoni mu 2035. Germany ili ndi gawo la 35% la gawo (lalikulu kwambiri ku Europe), ndipo France ndi United Kingdom zili ndi 25% yonse. Kufunika kwa sushi ya vegan kwawonjezeka, ndipo mizinda monga London ndi Berlin yalimbikitsa zatsopano za m'deralo (monga sushi yomwe imaphatikizapo zosakaniza zakomweko).
3. Asia-Pacific (pakati pachikhalidwe ndi injini yatsopano)
Japan: Mtsogoleri pakupanga zinthu zatsopano zaukadaulo, wokhala ndi zida zodziwika bwino zodzipangira zokha (mipira 6 ya mpunga imapangidwa mu sekondi imodzi), koma kuchuluka kwa msika wakomweko kwapangitsa kuti ipite kunja. China: East China ili ndi 37% ya masitolo (makamaka ku Guangdong ndi Jiangsu), ndipo anthu ambiri amagwiritsa ntchito ndalama zosakwana 35 yuan (zoposa 50%). Kukula kwa mtundu wa ku Japan: Sushiro ikukonzekera kutsegula masitolo 190 ku China mkati mwa zaka zitatu; chiwerengero cha masitolo a Hama Sushi chakwera kuchoka pa 62 kufika pa 87, ndipo sitolo yoyamba ku Beijing imagulitsa ma yuan 4 miliyoni pamwezi. Chinsinsi cha malo okhala: KURA idachoka ku China chifukwa cha zosakaniza zatsopano komanso mitengo yokwera, zomwe zikusonyeza kuti makampani opambana ayenera kusintha kuti agwirizane ndi zokonda zakomweko (monga kuwonjezera chakudya chotentha). Kum'mwera chakum'mawa kwa Asia: Singapore ndi Thailand akhala malo atsopano okulirapo, ndipo makampani apamwamba monga Shinji ndi Kanesaka akhazikika.
4. Misika yomwe ikukula (Middle East, Latin America)
Middle East yayambitsa mitundu ya sushi kudzera mu "Belt and Road Initiative" (monga Zuma ku Dubai), ndipo Latin America ikuimiridwa ndi lesitilanti ya ku Osaka ku Peru, kuphatikiza zatsopano za nsomba zam'deralo.
ⅢZochitika pakugwiritsa ntchito zinthu ndi kupanga zinthu zatsopano
1. Kusiyanasiyana kwa zinthu
Kusintha kwa thanzi ndi zomera: Sushi ya vegan imagwiritsa ntchito tofu ndi zakudya zina zochokera ku nsomba zochokera ku zomera, ndi mitundu monga Yo! Sushi imawonjezera kuchuluka kwa sodium ndi zosakaniza zachilengedwe. Kusiyanitsa mitundu yophikira: Sushi yachikhalidwe ndiyo yotchuka, sushi yosakanikirana (monga ma avocado rolls) ndi yotchuka ku West, ndipo sushi yosinthidwa imakwaniritsa zosowa zanu. Kupanga zinthu zatsopano: Maphunziro opangira Sushi ndi malo odyera okonzedwa (Sushi Lang APP lucky draw) zimawonjezera zomwe mukukumana nazo.
2. Kuchita bwino koyendetsedwa ndi ukadaulo
Kufalikira kwa zida zodzipangira zokha: Ophika a sushi a roboti akuwongolera mulingo wa muyezo, ndipo makina a digito otumizira ma conveyor lamba amachepetsa ndalama zogwirira ntchito (nthawi yochepa ndi 70%). Kupezeka kwa malo ogulitsira: China Sushi Lang imagwiritsa ntchito Shandong foie gras ndi Dalian sea urchins, kuchepetsa ndalama ndi 40%; Xinjiang salmon ilowa m'malo mwa kufunikira kwa zinthu zochokera kunja.
ⅣMavuto ndi mayankho a makampani
1. Unyolo wogulira ndi kukakamiza mtengo
Mtengo wa nsomba zapamwamba kwambiri umapangitsa kuti 30%-50% ya ndalama zogwirira ntchito zitheke, ndipo mikangano yandale (monga nkhondo yamalonda pakati pa China ndi US) ikukweza mitengo yogulira zinthu kunja. Njira yoyankhira: Kukhazikitsa malo opangira zinthu m'madera osiyanasiyana (monga Fujian eels imapanga 75% ya malo odyera aku China aku Japan) ndikumanga ogulitsa am'deralo.
2. Kutsatira malamulo ndi kukhazikika
Kuopsa kwa chitetezo cha chakudya: Zakudya zam'madzi zosaphika ziyenera kuyesedwa mosamala. China ikayambiranso kutumiza zinthu zam'madzi kunja kwa madera 10 aku Japan, nthawi yochotsera zinthu zakunja idzakulitsidwa ndi masiku 3-5, ndipo mtengo wotsatira malamulo udzawonjezeka ndi 15%. Machitidwe oteteza chilengedwe: amalimbikitsa kulongedza zinthu zomwe zingawonongeke komanso kusamalira chakudya popanda kutaya chilichonse, ndipo 62% ya ogula amakonda nsomba zam'madzi zokhazikika.
3. Mpikisano waukulu pamsika
Kugwirizana kwakukulu: kugwiritsidwa ntchito kwa munthu aliyense pakati ndi otsika kwatsika kufika pa mayuan ochepera 35, ndipo okwera kwambiri amadalira kusiyana (monga chakudya chokhazikika cha Omakase). Chinsinsi chothetsa vutoli: kuphatikiza ndi kugula mitundu yotsogola (monga kukambirana ndi kuphatikiza Sushi ndi Genki Sushi), ndipo mitundu yaying'ono ndi yapakatikati imayang'ana kwambiri zochitika zogawika (monga ma pavilions a sushi ku supermarket).
Ⅴ. Ziyembekezo zamtsogolo
Ma injini okula: kuchepetsa ndalama zaukadaulo (zida zodzipangira zokha), kupanga zinthu zatsopano pazaumoyo (zochokera ku zomera, menyu yotsika ma calories), ndi misika yomwe ikubwera (Kum'mwera chakum'mawa kwa Asia, Middle East) ndi njira zitatu zazikulu. Zochitika za nthawi yayitali: Cholinga chachikulu cha kufalikira kwa sushi padziko lonse lapansi ndi mpikisano wa "luso lotha kukhazikika + kulimba mtima kwa unyolo wopereka" - osewera opambana ayenera kulinganiza maluso achikhalidwe ndi zokonda zakomweko, pomwe akupambana chidaliro ndi kukhazikika. Kuyambira 2025 mpaka 2030, Asia-Pacific ikuyembekezeka kusunga chiwongola dzanja chofulumira kwambiri (CAGR 6.5%), kutsatiridwa ndi North America ndi Europe, ndipo kuthekera kwa misika yomwe ikubwera sikunatulutsidwebe.
Melissa
Beijing Shipuller Co., Ltd.
WhatsApp: +86 136 8369 2063
Webusaiti: https://www.yumartfood.com/
Nthawi yotumizira: Ogasiti-07-2025